South Carolina SEO
Generate Leads and Grow Your Business
You may be wondering what the secret is to getting to the top of South Carolina SEO. Or if you live outside of the Palmetto State, how you can get to the top of search engines.
No matter where you are, the process is the same. To get great SEO rankings anywhere, there are a few main things you need to consider. We've laid out the top 5 SEO tactics that you need to tackle below:
1. Target the Right Keywords
When you start any SEO campaign it's important that first, you do keyword research. A reputable SEO company near you will probably ask you what your goal is and what keywords or phrases you are after. That data is then taken to do keyword research and figure out which keywords are the best targets.
You'll want to target high volume keywords that people are searching for a lot for your particular business.
2. Create Great Content
Content is still king. Google and other search engines crawl every inch of your site so it's important for your website to have great content. If you really cater to your target customer and think about what they want and what information they are looking for, you will be able to craft engaging content that ranks high.
Creating regular blog posts is a great way to build depth on your website and drive traffic. You can craft your blogs to focus on specific target keywords to continue your quest for ranking high on search engines.
3. Mobile Responsiveness & Speed
Your website design should be mobile responsive—over 60% of users are accessing your website from their phone, so a great mobile experience is paramount to your SEO strategy. Google will actually penalize your rankings for your site not being mobile responsive.
If you haven't updated your website design in a while it may be time to refresh your design to keep up with the latest standards.
4. Boost Your Backlinks
Backlinks are still a huge part of SEO rankings. If you want to rank high, you should have hundreds and even thousands of links on websites that “link back" to your website. Having your company listed on websites with high domain authority (usually big sites with lots of traffic) will give you great backlinks.
Social media profiles, business directory listings (like Yelp, YP, and Tripadvisor), news sites (via press releases) are just a few places you can get great backlinks for your site.
5. Track Your Data
Your website data, rankings and traffic should be tracked during your SEO campaign, so you can make adjustments to your South Carolina SEO strategy as you go. Knowledge is power, and knowing exactly where you are ranked for your target keywords will help you improve your website's visibility over time. For SEO beginners, MOZ has a great beginner's guide to refer to.
Remember that SEO is an investment that takes time. How do you eat an elephant? One bite at a time. Same thing with SEO.
Finally, Hire the Right South Carolina SEO Company
SEO is a tremendous undertaking for DIY business owners. In many cases the entire SEO budget can be paid for with a just few jobs. SEO will generate revenue for years to come once you’ve invested the time, money and effort into it.