How Does Search Engine Optimization Work?  

Search engines like Google have two major functions: crawling your website and building giving search users a ranked list of the websites they've determined are the best results for that particular search. Google is trying to give their users the absolute best information available when you say, “Siri, what's the best pizza near me?"

So SEO in layman's terms is the process of making your website design and content the best it can be and crafting it carefully to get you ranked for all the keywords/phrases that you want to target. We do this by asking ourselves, what does your target customer want?

Does SEO actually work?

Remember those big yellow books of phone numbers? They don't work anymore. No one wants to flip through a phone book. Instead, they ask their phone or type a search on their computer OR ask their social networks. When you go out and about, pay attention to social interaction. It has changed. People always have their phone handy at a restaurant, a bar, and walking down the street. 

So yes, SEO does work when done properly. The average person searches for something 20-30 times per day. You need to be a part of those searches.

What does Fu Dog offer in its monthly SEO plans?

Basically, our goal is to get you ranked on the first page of Google. We use in-depth SEO audit tools to analyze your site, your competitors, your visibility (%) on the web, where your keywords are ranked, reputation, and more. We then take that data and go to work.

We'll craft content for your site, create blogs, press releases, tweak on-site optimization, build backlinks (links on reputable sites back to your site), and more each month.

Those monthly deliverables include:

1. Content writing
2. Blog writing
3. On-site optimization
4. Off-site optimization
5. Link Building & Directory Listings
6. Reputation Monitoring
7. Ongoing SEO Audits
8. In-depth Reporting
9. Google Analytics Data
10. And Much More.