Website worksheet

Website Worksheet



  • Step 1


  • Step 2


  • Step 3


  • Step 4


  • Step 5

Business Snapshot

What’s the name of your Company?

What does your company do?

What are the products and services you offer?

Who are the decision makers for this project?

What budget have you allocated for this project? Be honest and we will tell you what we can and can't do.

What Are We Doing?

Give us your main reasons for needing a new website.

It's helpful to set SMART goals as it keeps all of us on the same page and moving in the same direction. That is goals that are specific, measurable, achievable, relevant and timebound. With this in mind, what are the top 5 business needs of your new website?

Is there anything about your current site that serves the business well and if so, why?

Who Are We Doing This For?

Tell us about your ideal customer.

What are the top 5 reasons your ideal customer will visit your website?

Design Concept

How do you want people to feel when they interact with your brand?
















Do your competitors have websites?

Tell us about your competitors. Who else is competing for the attention of your ideal customer and what are they doing that you think is working?

Are the any other websites in particular that you like the design of? Why?

What Does Success Look Like?

If we were to be celebrating a successful website strategy in 12 months time, what would that have to look like?